Toby – If you had one tip you could give to our readers about football betting in general, what would it be? Simon – It’s all about value in the odds for me. I will price up every match myself using the key stats.
Huge choice of bookmakers, better odds, stats to make your brain go into meltdown and of course some brilliant football tipsters on the web offering quality free tips make it much easier to beat the bookies that 4/5 years ago. Toby – What does an average betting day look like for you? Simon – Once my admin duties are over I knuckle down into finding some tips. I’m a stats & odds man so will write down all the relevant stats for every English league game and try to find some value. It can be time consuming but I believe it’s the best way to ensure long term profits.
Toby – What tools do you use to help you make the right choice? Simon – Only the obvious I’m afraid. I rely on the stats sites such as flashscores and soccerway. Then it’s a case of checking team news from whatever source I can find whether it be bbc sport, sky or the official club websites. Then the punters No.1 tool, the odds comparison sites of which I use oddschecker and bestbetting to get the best price. League position, home/away records, current form, head to head & team news. I avoid seeing the actual odds at all costs before pricing up the matches and then I will compare my odds with the bookies.
Any match where there is a clear difference I will get involved & tip the team I think offers value. Toby – What have you found most challenging about doing a tipster service online? Simon – The time that has to go into it. Especially since Betting Kingdom has become more popular, it never ends. Some tipsters login and post tips at 2.30 in the morning. The bigger the site has grown the less time I’ve had to post my own tips. You really have to put a lot of time in if you want to be successful in this industry these days. Do you let your love for them effect your betting? It actually doesn’t to be honest. I hate to admit it but I’ve bet against them a few times in recent seasons. I tipped Villa to win at Carrow Road the past two visits and luckily or unluckily, whichever perspective you take, Villa won on both occasions.
There is no easy way to become victorious when betting on football. The success formula comprises statistics, analysis, odds comparison and value searching. Exclude high-fee bookmakers and know when to stop gambling. You have to mix all that to find the best football betting odds while consistently making a profit. You need to choose one of the operators that is licensed for online gambling services in the UK.
As long as you are of age, have a working and supported payment method and can prove your identity, you're free to wager online in the UK. There is no clear favourite because the odds differ from competition to competition. However, Betrino and 10bet are among the top sportsbooks offering the best football odds. Their margin is below the UK market median. We believe that Betfred, 247bet and 10bet offer some of the best mobile applications in the UK. Toby – If there is one thing you could change about football what would it be?
For football enthusiasts, the market count and outcome selection are crucial. However, if the margin is too high, there is no use in these markets, as the odds are poor. Look for licensed bookmakers that offer clarity on the bet settlement, payouts and bonus terms. Make sure to learn more about the sportsbook's functionality, whether it offers live broadcasts, and whether the mobile application performs well. All of these factors can improve or worsen your experience on a betting site.
As punters ourselves, we made a selection of top platforms to wager on: One of the most recognisable names when browsing Football Betting Odds in the UK. Betfred regularly offers boosted odds on Premier League and Champions League fixtures, with a margin of around 5.5% for top-flight football. The sportsbook covers 700+ outcomes on marquee matches, and their Double Delight/Hat-Trick Heaven specials make it a popular pick for goalscorer markets specifically. A fresh entrant that regularly features on our Football Odds page. The margin sits around 6.23% for Premier League 1X2 markets and roughly 6.24% across football overall — average for the UK market, but offset by unusually deep coverage. Simon – I hate to see clubs struggling financially.
The Premier League should be supporting the lower leagues to ensure they don’t go out of business.
Toby – Thank you so much for this, is there anything else you would like to add? Simon –Not really, other than get yourself down to Betting Kingdom if you’ve never been on the site.
We have some excellent football tipsters making good profit and I’m sure they will help you beat the bookies. Thanks so much to Simon for taking the time to answer my silly questions!
In addition, JeffBet offers a clean, fast In-Play interface with excellent performance and competitive odds for football. The choice is extensive when it comes to football betting. Classic choices are the 1X2 and goal totals, though if you want to protect your wagers more, the Asian handicap might be the best bet. Be sure to browse through the markets offered by your sportsbook of choice and test your strategies with Free Bets. That way, you can find what best fits your playstyle.
Below, you will find helpful tools such as our betting odds converter and betting odds calculator. Easily convert betting odds with the three formats, Fractional, Decimal and American, and the implied probability of the odds. Once you have the odds, you can calculate your potential returns using our betting calculator. Steven is an experienced iGaming content writer who has been working in the industry since 2018. He is passionate about sports betting and enjoys writing about all aspects of the industry, including bookmaker reviews, betting tips and strategies, and news and analysis. If you work as a football tipster and either have your own site or work for someone and would like to be interviewed, please get in contact with Toby :-) Launched in 1999, oddschecker is now the leading odds comparison site. As a betting destination enjoyed by millions of users around the world - we only partner with the best and most trusted brands in the sports betting industry.
Today I am continuing on my interview binge by interviewing Simon from Betting Kingdom, Simon works crazy hard insuring that all the tipsters on his site are posting top notch information for their visitors. Toby – For people who don’t know you could you give us a quick background into who you are? Simon – My name is Simon and I’m the owner of a free tipster competition site. As well as being the site administrator I try to find time to post some tips of my own on various sports. I have been running the site for over 10 years but the tipster competition began in 2010.
My main football profile on the site is “Muppet”. Toby – How long have you been a tipster for? Simon – I have been tipping on the site for bet new gambling sites 2026 around 8 years but you can see my results date back to 2010 when the tipster competition first began. Toby – During your time as a tipster have you noticed any weird changing trends in the world of online football betting? Simon – I wouldn’t say weird but I certainly feel there has never been a better time to be a football punter. oddschecker is also your access point to the best free bets and casino bonus offers in the country.
Top-flight fixtures unlock 1500+ individual outcomes, and the Bet Builder tool lets punters combine selections within a single match. Signature promos include Bore Draws (0–0 refunds) and Acca Boost. A reliable option for punters who frequent our Football Odds comparison page. 10bet maintains a competitive margin of around 5% on Premier League games and provides solid In-Play coverage with no deposit or withdrawal fees. Customer support is responsive and available around the clock, making it a dependable choice for live football betting.
JeffBet stands out for football fans thanks to its Multi-View feature, which lets you track several live matches simultaneously — a natural fit for the Football Odds page. The welcome offer is generous, Esports coverage is excellent, and the In-Play interface is clean and fast. The margin on top European football is broadly competitive. Betrino is ranked #2 for In-Play Betting on Legalbet and is a strong match for football bettors who want depth in live markets. The site covers 14 football leagues in its core offering, handles 800+ pre-match outcomes for Premier League games, and supports multiple payment methods, with no live-streaming drawback offset by comprehensive statistics. We collaborate with trusted local and global operators to bring you the best offers for both new and existing customers in Kenya. Our offers are updated daily, so make sure to check back regularly for the latest deals and unlock bonuses!
| App Name | Primary Platform | Key Feature | User Rating (approx.) |
|---|---|---|---|
| Oddschecker App | iOS & Android | Push Notifications for odds movements | 4.5 |
| Bettingexpert | iOS & Android | Integrated tipster community & odds | 4.3 |
| OddsPortal App | Android | Comprehensive live scores alongside odds | 4.2 |
oddschecker is renowned for its world-class odds comparison service.
Bookies allow you to wager on multiple performance-based outcomes. This includes player goals and assists with red and yellow cards. You can even go exotic and wager how often the referee uses the VAR system. This one best suits punters who are into long-term betting. You can pick and choose whether the teams will be crowned champions at the end of the season, win the cup, how far they will go in the Champions League, or get promoted from the Championship.
There are many tournaments, and most premiere competitions have these markets available. Punters who analyse matches thoroughly and evaluate bookmakers before making a wager have the biggest odds to win against the operator. However, to do so, you need to understand and replicate a set of criteria in your research. Try to find the best UK football odds from licensed sportsbooks, or refer to our list below as a first step towards your evaluation. There is plenty to consider when determining which bookmakers are worth your time.